How Important are Keywords to Your SEO Strategy?
Digital Marketing

How Important are Keywords to Your SEO Strategy?

Keywords continue to be the cornerstone of SEO. Your strategy should always include a process of incorporating keywords and phrases naturally in your content. While the various aspects of the Google algorithm continue to evolve, searches are still performed using keywords and common phrases. If you’ve included some of these in your content, your pages…

Is It Worth It to Optimize Voice Search for Bing?
SEO

Is It Worth It to Optimize Voice Search for Bing?

Google the Dominant Search Engine “Ok, Google, find a Chevy dealership near me.” “Hey Siri, what’s the average price of a Dodge Challenger?” Chances are, you’ve used Google, Siri, Alexa, or another voice search assistant to help you find the information you’re seeking. Chances are, those assistants are using Google to see their results. Google…