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Social Proof –Why It’s Important For Your Dealership

Using social proof, you can influence customers to follow along with others they admire and respect whether that be leaders,…

Level Up Your Drive with These 4 Auto Gadgets

While many vehicles offer similar technology for navigation and sound these days, there are tons of gadgets that can improve…

Should Dealers Worry About Microsoft Advertising Formerly Bing Ads?

The Underdog Search Engine In short, yes dealers should worry about Microsoft Advertising, formerly Bing Ads. Google is the reigning…

Five Digital Marketing Trends Dealers Should Keep Their Eyes On

Now It’s Personal As buyers become more tech-savvy, they frequently begin their auto-buying journey online. We have five digital marketing…

How Consumers are Using Voice Search with Smart Speakers

Voice-enabled search is growing exponentially and one of the major ways consumers use voice search is with voice-enabled smart speakers.…

Impact of the Google June 2019 Algorithm Update

Another Core Update From Google Google recently rolled out its latest core algorithm update in early June 2019, and for…

Shake Up Your Dealership’s Video Presence with These 5 Video Styles

Video is fast becoming the preferred way of consuming content online and therefore video should be an integral part of…

Is It Worth It to Optimize Voice Search for Bing?

Google the Dominant Search Engine “Ok, Google, find a Chevy dealership near me.” “Hey Siri, what’s the average price of…