Customer Journey Mapping in Automotive Marketing: Understanding the Buyer’s Path
Automotive marketing has evolved to allow marketers to map the journey a customer takes through the website and various ads from a dealership.
Automotive marketing has evolved to allow marketers to map the journey a customer takes through the website and various ads from a dealership.
In today’s digital age, engaging with your audience through social media is a must for any dealership. Whether you’re in the business of selling cars, RVs, or boats, how-to videos are a great way to connect with potential buyers and keep them engaged with useful, informative content. These videos help build trust and showcase your…
In today’s digital age, a business’s reputation can make or break its success, especially in the automotive industry. With consumers increasingly relying on online reviews to inform their purchasing decisions, how a business manages its online reputation has become more important than ever. For automotive dealerships, repair shops, and services, maintaining a strong, positive reputation…
Automotive SEO has come a long way from the days of keyword stuffing to high-quality, informative, and authoritative content that ranks high on search engines.
If you begin shopping for your car online, you’re likely interacting with AI chatbots that are utilized to answer consumer questions on dealer websites.
Does your dealership have a positive online reputation? When was the last time you searched for your company and saw what came up?
Are you stuck for a great product description or review ideas? TextCortex can help you get the creative juices flowing through its AI algorithm.
When you’ve got to make a presentation but don’t want to spend a ton of time on it, the AI Presentation Maker can help you create an amazing presentation.
Automakers might be global companies, but dealerships are not. This requires auto dealers to employ geo-targeting strategies in their advertising.
The way car dealerships do business has changed with the rise of virtual showrooms. This gives dealers a great way to entice more customers.