Voice Search and Automotive Marketing: Preparing Your Dealership for the Future
Instead of typing out search terms, many users find it much easier to employ the benefits of voice search. Is your website optimized for this type of search?
To Lease or to Buy: Which Is the Better Option for Your Lifestyle?
For some, leasing a car is the best option. For others, financing an automotive purchase is the obvious choice. Discover the pros and cons of each approach before deciding how you want to proceed.
Omnichannel Marketing for Dealerships: Creating a Seamless Customer Journey
Does your marketing connect with customers during every phase of their car-buying journey? If you’re using omnichannel marketing, it will.
America’s Full-Size Trucks
What’s New for 2025? The most popular trucks for sale in 2025 include perennial favorites like the F-150, Silverado, Ram 1500, Tundra, and others. See what’s new for the model year before you buy. Nearly every mainstream automaker has a full-size truck model, but several brands dominate the market. Ford, Chevy, Ram, and Toyota have…
Geotargeting Strategies for Automotive Ads: Reaching Buyers Near and Far
Geotargeting allows automotive companies to reach highly specific audiences based on their geographic location. How can you take advantage of these strategies?
Honda and Nissan Call Off Merger Talks but Continue EV Collaboration
The automotive world has been watching closely as Honda, Nissan, and Mitsubishi explored the possibility of a major partnership that could have reshaped the industry. However, those talks have officially come to an end. While the proposed merger between Honda and Nissan would have created the world’s third-largest automaker, recent announcements confirm that the companies…
Battle of the Full-Size Trucks: GMC Sierra vs Chevy Silverado
The GMC Sierra and Chevrolet Silverado are very similar trucks, but they’re not exactly the same. This article will look at the differences between the GMC Sierra vs Chevy Silverado to help drivers choose the right one.
Fleet Trucks: What to Look for When Choosing for Your Business
Choosing the right fleet trucks can be a challenge. This article offers advice on what to look for in a vehicle. Having the right equipment is an essential aspect of running a business. In many cases, that equipment includes fleet trucks. Find out what to look for at used truck sales and dealerships so you…
The Role of Google Business Profile in Local SEO for Car Dealers
Car dealers must take advantage of the benefits provided by their Google Business Profile by leveraging local SEO to drive customers to their doorstep.
Electric Sedans and Hatchbacks – Get All the Space You Need
While many people turn to SUVs when they need a vehicle with space, whether it’s for people or cargo, they can still get it with many electric sedans and hatchbacks such as the electric Mercedes. Take a look at some the best options for electric cars with large cargo areas.